If you were wondering how Apple plans to mass market its upcoming Vision Pro mixed reality headset, leading Apple supply chain analyst Ming-Chi Kuo reports that the company is actually looking to…
Apple is turning on the hype machine for Vision Pro, its first mixed reality headset which is set to release early next month for $3,500. Apple’s marketing department is undeniably…
Readers, it’s happening: Apple will soon allow iOS users to sideload app stores in the European Union (EU). This will enable consumers to access software through other means than Apple’s…
Somehow another year has come and gone. 2024 will mark the 13th year that we’ve been following this XR journey here at Road to VR. With an eye on that…
The recently released VisionOS Beta 6 contains a video showing how users will scan their face to create their avatar using the Vision Pro cameras. Perhaps more interestingly, the video…
Apple is adding two new locations to its Vision Pro ‘Developer Labs so devs can get their hands on the headset before it launches early next year. It might not…
As a leading social media company, it seemed like Meta would be in the best position to create a rich social experience on its XR headsets. But after almost a…
With the early 2024 release of Vision Pro quickly approaching, Apple is steadily updating its products to prepare for the new headset. In addition to an upcoming spatial capture feature…
Apple is having a rough time of it in France as of late. As if mandated updates to the iPhone 12 due to radiation concerns weren’t enough, Apple customers in…
Unity, makers of the popular game engine, announced earlier this week it’s getting ready to levy some pretty significant fees on developers, causing many to rethink whether it makes more sense…
Apple’s “Wonderlust” product launch event featured the official unveiling of iPhone 15 and both Watch Series 9 and Ultra 2. While XR wasn’t a major focus of the event, Apple…
Apple today announced its iPhone 15 lineup of smartphones, including the iPhone 15 Pro which will be the company’s first phone to capture spatial video for immersive viewing on Vision…