Synthesia becomes UK’s biggest GenAI company with $2.1B valuation

Synthesia has claimed the crown of Britain’s biggest GenAI company after raising $180mn at a $2.1bn valuation. The London-based business generates lifelike avatars for video content. Enterprises use the software…

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Dutch startup Shift plans to build $250M ‘world wonder’ to inspire climate action

Shift, a social enterprise founded by Dutch tech entrepreneur Don Ritzen, has announced its ambitious plans to construct a massive landmark designed to inspire action on climate change.  Shift aims…

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NVIDIA Announces GeForce Now Cloud Gaming Support for Quest 3/S, Vision Pro & Pico Headsets

NVIDIA announced at CES 2025 that its extending support for its cloud gaming platform GeForce NOW to Apple Vision Pro, Meta Quest 3 and 3S, and Pico headsets. The announcement…

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Sony’s Standalone MR Headset Now Called ‘XYN’, Release Date & Pricing Still to Be Revealed

Sony announced its previously revealed XR standalone for enterprise is now called ‘XYN’, which the company is targeting at spatial content creators. Initially unveiled at CES last year, XYN (pronounced…

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Inside the AI startup refining Hollywood — one f-bomb at a time

Hollywood is infamous for celebrity excess, but Tinseltown strictly controls one scandalous indulgence: swearing. Director Scott Mann encountered these constraints after shooting the thriller Fall. Movie giant Lionsgate — best-known…

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The Playbook for Making Great VR Trailers Without Mixed Reality Capture – Inside XR Design

Our series Inside XR Design explores the best of immersive design. Today we’re talking about how to make an incredible VR trailer using just in-game footage. No mixed reality setups, no…

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‘Rec Room’ Launches ‘Jet Set Radio’ Inspired Mini-game ‘Run the Block’, Trailer Here

Rec Room is full of first-party adventures you can play with friends and randos alike. The social VR platform’s next big offering is already here in ‘Run the Block’, which…

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A rising tide of e-waste threatens our health, the environment and the economy

Our growing reliance on technology at home and in the workplace has raised the profile of e-waste. This consists of discarded electrical devices including laptops, smartphones, televisions, computer servers, washing…

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